Aug
20
Pakistan Telecom Industry - SWOT Analysis
Posted by Arsalan Tariq Mir | Posted in Economy, Telecom | Posted on 20-08-2009
SWOT analysis stands for analyzing the Strengths, Weaknesses, Opportunities and Threats of a certain industry or company. This post deals with the SWOT analysis of the Telecom Industry of Pakistan.
Strengths
- Exponential growth.
- Skilled Human Resource at low-cost.
- Access to Infrastructure - optical network and satellite links.
- Favorable policies (to some extent) and regulator.
- Strong international brand names.
Weaknesses
- Quality of Service.
- Low revenue per user (ARPU).
- Customer retention.
- No clear strategic direction.
- Poor organizational structure.
- No research and development programs.
- Employee skill inconsistency.
- Very low employee morale.
Opportunities
- Huge market size.
- Local handset manufacturing.
- Making technology accessible to all (e.g. broadband).
- Adopt latest technologies.
- Removal of international trade barriers.
- Adopting MVNO.
Threats
- Recession in economy.
- Inconsistent and adhoc decisions from regulatory authorities.
- Political Instability - Security issues.
- Adverse shifts in trade policies of government.
- Churn in OPEX.
- Revenue leakage
- Grey traffic
References: State of Telecom Industry in Pakistan and TelecomPk.Net.
I am a Telecom enthusiast and have recently graduated in Telecom Engineering.
Threats: increased OPEX, Churn in OPEX like Fuel theft etc.
Seciruty: Theft cases of batteries
Thanks fro your valuable input Ahmed.
Nice Article dude!
But you forgot to mention some important facts such as:
Very Expansive License
High Infrastructure Cost
and High Competition
Anyway Gudwork.
THANKS FOR SHARING INFORMATIVE ARTICLE
You forgot to mention revenue leakage and miscrepencies from grey trafficking.
Thanks Myr. Added to threats!
Ufone UConnect is a first of its kind service in Pakistan which allows you to perform a host of activities such as PUSH EMAIL from 5 simultaneous email accounts, have remote access to multiple Computers, share folders, search files & emails along with taking Control of your PC remotely via your handset.
These amazing features come with the added benefit of a secured server communication with latest encryption techniques and FREE data space of 512MB for folder sharing for every new customer sign-in.
uconnect.ufone.com